PRIVACY POLICY
Last updated: 8/9/2026
This Privacy Policy explains how CoupleCheck (“CoupleCheck”, “we”, “us” or “our”) collects, uses and protects personal information when you visit our website or purchase our services.
We take privacy seriously and aim to collect only the information reasonably necessary to provide our services.
1. Information We Collect
When you use our website or purchase a loyalty test, we may collect:
Information you provide to us
This may include:
- Your name or contact information where required to process or communicate about your order;
- Your email address;
- Information relating to your order;
- The Instagram username or profile URL supplied for the purpose of conducting a loyalty test;
- Information you voluntarily provide when communicating with us about your order.
Information generated during a loyalty test
When conducting a test, we may process information relating to the interaction between the fictional test profile and the social-media account supplied by the customer.
This may include messages, publicly available profile information, screenshots or other material necessary to document and report the outcome of the test.
We do not require the password or login credentials of the person being tested.
2. Information We Do Not Request
Customers should not provide us with information that is unnecessary for the service.
This includes:
- Passwords or login credentials;
- Payment-card details;
- Intimate photographs;
- Highly sensitive personal information; or
- Other information unrelated to the requested loyalty test.
Payment information may be processed directly by our payment provider. We do not need to receive or store your full payment-card details to process your purchase.
3. How We Use Personal Information
We may use personal information to:
- Process and fulfil your order;
- Conduct the requested loyalty test;
- Communicate with you about your order;
- Provide your test results;
- Respond to customer enquiries;
- Maintain appropriate business and transaction records;
- Prevent fraud, misuse or unlawful activity;
- Improve and maintain our services;
- Comply with legal and regulatory obligations; and
- Establish, exercise or defend legal claims where necessary.
We will not use personal information for purposes that are incompatible with the purposes described in this Privacy Policy unless permitted or required by law.
4. Information Obtained From Third Parties
A loyalty test may involve processing information relating to a person who has not directly provided that information to us.
For example, a customer may provide us with the Instagram username or profile URL of another person for the purpose of conducting a loyalty test.
Where we process personal information obtained from a third party, we will handle that information in accordance with applicable data-protection law.
The information used for the test should be limited to information reasonably necessary for providing the requested service.
5. Publicly Available Social-Media Information
Our service may involve viewing information that has been made publicly accessible through a social-media platform.
The fact that information is publicly available does not mean that it is automatically exempt from data-protection law.
We aim to use only information reasonably necessary for conducting the requested service.
We do not request access to private social-media accounts or passwords.
6. Legal Basis for Processing
Where UK data-protection law applies, we will process personal information using an appropriate lawful basis.
Depending on the circumstances, this may include:
- Contract: where processing is necessary to provide a service that you have purchased;
- Legitimate interests: where processing is necessary for legitimate business purposes and those interests are not overridden by applicable rights and interests;
- Legal obligation: where processing is necessary for us to comply with a legal requirement; or
- Consent: where consent is required and we choose to rely on it.
Where we rely on consent, you may withdraw that consent at any time, although this will not affect processing that took place before consent was withdrawn.
7. Sharing Personal Information
We may share personal information with third parties where reasonably necessary to operate our business or provide our services.
This may include:
- Payment-processing providers;
- Website and hosting providers;
- Email or communication providers;
- Technology and software providers;
- Professional advisers where necessary; and
- Law-enforcement authorities or other organisations where required or permitted by law.
We do not sell customers' personal information.
We will not share personal information with third parties for unrelated purposes unless permitted or required by applicable law.
8. Social-Media Platforms
Our service may involve third-party platforms such as Instagram.
We are not responsible for the privacy practices, security, policies or actions of third-party platforms.
Any information you choose to provide to us from a third-party platform will be handled in accordance with this Privacy Policy, subject to applicable law.
You should also review the privacy policies of any third-party platforms you use.
9. Data Retention
We do not intend to retain personal information for longer than reasonably necessary for the purposes for which it was collected.
Information relating to a completed loyalty test may be retained for a limited period where reasonably necessary for customer-service purposes, resolving disputes, maintaining business records, preventing fraud or complying with legal obligations.
When personal information is no longer reasonably required, we will take reasonable steps to delete or securely dispose of it.
Specific retention periods may vary depending on the type of information and the reason it is being retained.
10. Data Security
We take reasonable technical and organisational measures to protect personal information against unauthorised access, accidental loss, destruction, alteration or disclosure.
However, no website, online service or method of electronic transmission can be guaranteed to be completely secure.
You acknowledge that information submitted online is transmitted at your own risk to the extent permitted by law.
11. Cookies and Website Information
Our website may use cookies or similar technologies.
These may be used to:
- Make the website function correctly;
- Remember preferences;
- Understand website usage;
- Improve website performance; or
- Support website analytics and functionality.
Where required by law, we will obtain appropriate consent before placing non-essential cookies or similar technologies on your device.
You may be able to control cookies through your browser or device settings.
12. Your Data Protection Rights
Depending on the circumstances and applicable law, you may have rights including:
- The right to be informed about how your personal information is used;
- The right to access personal information we hold about you;
- The right to request correction of inaccurate information;
- The right to request deletion of personal information;
- The right to request restriction of processing;
- The right to object to certain processing;
- The right to data portability in applicable circumstances; and
- The right to withdraw consent where processing is based on consent.
These rights are subject to certain legal exceptions and may not apply in every circumstance.
13. How to Exercise Your Rights
If you wish to exercise a data-protection right or have a privacy-related question, you can contact us using the contact details provided on our website.
We may need to request reasonable information to verify your identity before responding to certain requests.
We aim to respond to valid requests within the time periods required by applicable data-protection law.
14. Children's Privacy
Our services are intended for adults.
We do not knowingly provide services to children.
If you believe that a child has provided personal information to us, please contact us so that we can assess and take appropriate action.
15. International Transfers
Some of our service providers may process information outside the United Kingdom.
Where personal information is transferred internationally, we will take appropriate steps to ensure that the transfer is carried out in accordance with applicable data-protection law.
16. Third-Party Links
Our website may contain links to third-party websites or services.
We are not responsible for the privacy practices or content of third-party websites.
We recommend reviewing the privacy policy of any third-party website before providing personal information.
17. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes to our services, technology, legal requirements or data-processing practices.
The updated version will be published on this page with a revised “Last updated” date.
18. Contact Us
If you have any questions about this Privacy Policy, our handling of personal information, or wish to exercise your applicable data-protection rights, please contact us using the contact details provided on our website.
CoupleCheck
Contact: BUSINESSEMAIL2403@GMAIL.COM
19. Complaints
If you are unhappy with how we have handled your personal information, please contact us first so that we have an opportunity to address your concerns.
You also have the right, where applicable, to complain to the UK's data-protection regulator:
Information Commissioner's Office (ICO)
Website: https://ico.org.uk/
The ICO is the UK's independent regulator for data protection and information rights.
TERMS OF SERVICE
Last updated: 8/9/2026
These Terms of Service (“Terms”) govern your purchase and use of services provided by CoupleCheck (“CoupleCheck”, “we”, “us” or “our”).
By purchasing or using our services, you confirm that you have read, understood and agreed to these Terms.
1. Our Service
CoupleCheck provides social-media loyalty-testing services.
A loyalty test involves using a fictional profile to initiate an interaction with the social-media account supplied by the customer and reporting the resulting interaction to the customer.
Our service is designed to allow customers to observe how a nominated person responds to a particular social-media interaction.
Our service does not establish with certainty whether a person is faithful, unfaithful, likely to cheat, or has committed any wrongdoing.
2. Fictional & AI-Generated Profiles
All test profiles used as part of our service are fictional.
Profiles, names, photographs, biographies and other profile characteristics may be created or enhanced using artificial intelligence (AI).
Our test profiles do not represent real individuals.
The customer acknowledges and agrees that interactions are conducted using fictional test profiles and that such profiles should not be understood to represent genuine individuals.
We do not intentionally use the identity, photographs or personal information of a real individual to represent our fictional test profiles.
3. Nature and Limitations of Results
A loyalty test records and reports the interaction obtained during the particular test conducted.
We do not guarantee that the person being tested will:
- respond to the profile;
- accept a follow or message request;
- engage in conversation;
- flirt;
- express romantic or sexual interest;
- agree to meet;
- reject the interaction; or
- produce any particular result.
A test may therefore produce a positive, negative or inconclusive outcome.
A test result is not definitive proof of infidelity, cheating, dishonesty, relationship misconduct or future behaviour.
The result reflects only the particular interaction that took place during the test and must not be treated as a complete assessment of a person's character, intentions, relationship or future conduct.
4. Customer Responsibility
The customer is responsible for deciding whether to purchase a loyalty test and how to interpret and use the resulting information.
The customer acknowledges that relationships and individual circumstances are complex and that a loyalty-test result may not provide a complete picture of a person's behaviour or intentions.
The customer is solely responsible for any decisions, conversations, accusations, confrontations, disclosures or other actions they choose to take following receipt of a test result, except where liability cannot lawfully be excluded.
CoupleCheck does not instruct or encourage customers to confront, accuse, threaten, punish or otherwise harm another person based on a test result.
5. Prohibited Use
Customers must not use our service or any resulting material for unlawful purposes.
Customers must not use test results or materials supplied by us to:
- threaten another person;
- blackmail or extort another person;
- harass or intimidate another person;
- stalk another person;
- encourage violence or unlawful conduct;
- impersonate a real individual;
- defame another person; or
- deliberately cause unlawful harm.
We reserve the right to refuse, suspend or terminate a test where we reasonably believe that the service is being requested or used for an unlawful, abusive or inappropriate purpose.
6. Information Provided by the Customer
The customer is responsible for ensuring that information submitted when ordering a test is accurate and appropriate for the purpose of the service.
Customers should provide only information reasonably necessary for us to conduct the requested test.
Customers must not provide us with:
- passwords;
- login credentials;
- payment-card information;
- intimate images;
- highly sensitive personal information; or
- other information unnecessary for conducting the test.
We do not require access to the private account or password of the person being tested.
7. Social-Media Platforms
Our service may involve the use of third-party social-media platforms, including Instagram.
We do not control third-party platforms and cannot guarantee that our test profiles, messages, accounts or other content will remain available.
We are not responsible for actions taken by third-party platforms, including:
- account restrictions;
- account suspension;
- account removal;
- message restrictions;
- blocked accounts;
- deleted content;
- technical failures;
- changes to platform functionality; or
- changes to platform policies or terms.
Where a third-party platform prevents or materially interferes with the completion of a test, we will determine the appropriate outcome in accordance with the circumstances and applicable law.
8. Test Completion
A test may be affected by circumstances outside our reasonable control.
These may include the subject:
- not responding;
- blocking the test profile;
- restricting their account;
- deleting their account;
- changing their username;
- making their account inaccessible; or
- otherwise preventing the interaction from continuing.
We do not guarantee that every purchased test will result in a completed conversation or particular outcome.
9. Accuracy and Authenticity of Results
We will report the interaction that actually occurs during the test to the best of our ability.
We will not knowingly fabricate a test conversation or knowingly represent that an interaction occurred when it did not.
However, we cannot guarantee that third-party social-media information is complete, accurate, current or continuously available.
10. Privacy and Personal Information
Information submitted to us may include a social-media username, profile or other information reasonably necessary to conduct the requested service.
Such information will be handled in accordance with our Privacy Policy.
By purchasing our service, you acknowledge that information supplied by you may be processed for the purposes of providing the requested service, communicating with you about your order, maintaining appropriate business records and complying with applicable legal obligations.
Our Privacy Policy explains how information is collected, used, stored and handled.
11. Customer Confidentiality
We will take reasonable steps to handle customer information appropriately.
However, no online service can guarantee absolute security or confidentiality.
Customers should therefore avoid submitting information that is unnecessary for the provision of the service.
12. Intellectual Property
All website content, branding, logos, graphics, written materials, fictional test profiles and other materials created or supplied by us remain our property or are used under appropriate rights.
Customers may use materials provided as part of their purchased service for their own personal purposes.
Customers must not reproduce, resell, commercially redistribute, copy or represent our fictional test profiles or materials as genuine individuals or independently operated services without our permission.
13. Payments
All prices displayed on our website are stated at the point of purchase.
By submitting payment, you confirm that you are authorised to use the payment method provided.
We reserve the right to refuse or cancel an order where there is a reasonable basis to believe that the transaction is fraudulent, unauthorised, unlawful or otherwise inappropriate.
14. Refunds and Cancellations
Refunds and cancellations are subject to our applicable refund policy and the customer's statutory rights under applicable UK consumer law.
Nothing in these Terms is intended to remove or restrict any consumer right that cannot legally be excluded or restricted.
Where a customer requests that a service begin before the expiry of any applicable cancellation period, the customer's cancellation rights may be affected to the extent permitted by applicable law.
15. No Professional Advice
Our service does not constitute legal, financial, medical, psychological, private-investigation or other professional advice.
We do not provide a professional determination of whether someone has committed infidelity or other wrongdoing.
Customers should obtain appropriate professional advice where necessary.
16. Relationship and Personal Consequences
The customer acknowledges that the use of our service may result in personal or relationship consequences, including disagreements, arguments, relationship breakdowns or other consequences.
To the maximum extent permitted by applicable law, CoupleCheck is not responsible for consequences arising from a customer's decision to purchase the service, participate in a test, interpret a result, disclose a result or act upon a result.
The customer remains responsible for their own decisions and actions following receipt of a test result.
Nothing in these Terms excludes or limits liability that cannot lawfully be excluded or limited.
17. Limitation of Liability
To the maximum extent permitted by applicable law, CoupleCheck will not be liable for indirect, incidental, special or consequential loss arising from the use of our service.
This may include, where legally permitted:
- loss of a relationship;
- emotional or personal consequences;
- reputational consequences;
- loss of income;
- loss of employment;
- loss of opportunity;
- disputes between individuals; or
- consequences resulting from a customer's interpretation or use of a test result.
To the maximum extent permitted by law, our total liability to a customer arising from or relating to a particular purchase will be limited to the amount paid by that customer for the relevant service.
Nothing in these Terms excludes or limits liability for death or personal injury caused by negligence, fraud or fraudulent misrepresentation, or any other liability that cannot legally be excluded or limited.
Nothing in these Terms affects any statutory rights or protections that apply to consumers.
18. Customer Responsibility for Misuse
To the extent permitted by applicable law, the customer is responsible for losses, claims or expenses reasonably arising from the customer's unlawful use of our service, misuse of test materials, breach of these Terms, or violation of another person's rights.
This does not apply to the extent that the relevant loss was caused by CoupleCheck's own unlawful conduct, negligence or other liability that cannot legally be transferred to the customer.
19. Refusal or Termination
We may refuse, suspend or terminate a service where we reasonably believe that:
- the customer has breached these Terms;
- the service is being used for an unlawful purpose;
- the customer has provided misleading information;
- the service presents an unreasonable risk of harm;
- the requested test involves impersonation of a real individual; or
- continuing the service would create legal, safety or operational concerns.
Where appropriate, any refund will be handled in accordance with applicable law and our refund policy.
20. Events Outside Our Control
We are not responsible for delays or failures caused by circumstances outside our reasonable control.
These may include third-party platform outages, internet failures, technical problems, cyber incidents, changes to third-party services, government action, natural events or other circumstances that could not reasonably have been prevented.
21. Changes to the Service
We may make reasonable changes to the service where necessary to account for changes to technology, third-party platforms, legal requirements or operational requirements.
Any changes will not remove rights that consumers have under applicable law.
22. Changes to These Terms
We may update these Terms from time to time.
The version applicable to a purchase will generally be the version presented to the customer at the time of that purchase, unless a change is required by law or otherwise applies to an existing relationship.
23. Severability
If any provision of these Terms is found to be unlawful, invalid or unenforceable, that provision will be treated as modified or removed only to the extent necessary, and the remaining provisions will continue to apply.
24. No Waiver
Failure by us to enforce any provision of these Terms does not constitute a waiver of our right to enforce that provision in the future.
25. Entire Agreement
These Terms, together with our Privacy Policy and any other policies expressly incorporated into them, constitute the agreement between the customer and CoupleCheck concerning the relevant service.
26. Governing Law
These Terms are governed by the laws of England and Wales, subject to any mandatory consumer protections that apply to you.
Nothing in these Terms prevents a consumer from exercising any mandatory rights available to them under applicable law.
27. Acceptance of Terms
By purchasing a loyalty test, the customer confirms that they:
- have read and understood these Terms;
- agree to be bound by these Terms;
- understand that the test uses a fictional, AI-generated profile;
- understand that no particular outcome is guaranteed;
- understand that a test result is not definitive proof of infidelity;
- understand that CoupleCheck does not control third-party social-media platforms;
- accept responsibility for their decisions regarding the use of any test result; and
- agree to our Privacy Policy.
If you do not agree to these Terms, you should not purchase or use our service.